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Customer Self-Service Management
NetSuite, Inc.
Brief Description
Software companies face a common challenge: providing high levels of service to customers in balance with the cost to support them profitably. With a multichannel approach, you can tier service from "high touch" to "low touch" according to the needs customers and their value to your company. The trick is maintaining consistency of cross-channel communication across the multiple channels. Complicating matters is the fact that customers today expect fast, easy access to a wide range of data—everything from their order status to comprehensive technical guides.

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