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Rethinking the Retail Technology Platf orm




 

White Paper from IBM Corporation

The retail industry is set to face enormous challenges in the coming years, with a diffi cult economic climate, and a tough short-term outlook for retail sales, 2009 and 2010 will see some retailers that fail and some that prosper. The retailers that prosper will be the ones that manage to deliver the pace of change that intense competi ti on demands while retaining an iron grip on cost.