This post was written by Kara Gibraltor

Blueroads Corp. has extended its Blueroads Connect integration platform to include packaged connectors for Microsoft Dynamics CRM, Siebel CRM and Siebel CRM OnDemand. Simplified integration of Blueroads with CRM packages allows companies and their partners to unify “the management of opportunities across direct and indirect channels.” According to Blueroads officials, businesses and their channel partners can now collaborate and gain insight on leads and opportunities through the entire sales lifecycle from first interaction to cash.

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This post was written by Kara Gibraltor

RightNow Technologies has introduced the latest version of RightNow, the company’s enterprise-class, on-demand CRM solution. With new online chat capabilities, RightNow is the first on demand CRM provider to offer complete enterprise feedback management capabilities that cover customer contact points including phone, email and Web, across service, marketing and sales operations. RightNow provides multi-channel capabilities to centrally capture the voice of the customer and enable a vendor to take immediate action to deliver a better customer experience.

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