PipelineDeals, which bills itself as “the simple CRM company,” has launched new lead capability that “converts the money spent on trade shows and other lead generation activities into revenue through efficient use of sales team’s time and energy,” the company officials say. The new lead capability lets sales teams evaluate, contact and organize sales leads. Described by PipelineDeals’ officials as a “simple and intuitive” lead management product, it “enables sales teams to identify opportunities that are more likely to become paying customers.”
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