CRM Product Guide » CRM communities http://www.crmproductguide.com/blog A comprehensive guide to customer relationship management (CRM) Sun, 15 Mar 2009 19:30:30 +0000 http://wordpress.org/?v=2.8.2 en hourly 1 The Essential Guide to Building a CRM Community http://www.crmproductguide.com/blog/2008/09/11/the-essential-guide-to-building-a-crm-community/ http://www.crmproductguide.com/blog/2008/09/11/the-essential-guide-to-building-a-crm-community/#comments Thu, 11 Sep 2008 15:21:22 +0000 Kara Gibraltor http://www.crmproductguide.com/blog/2008/09/11/the-essential-guide-to-building-a-crm-community/ Communities are used to market everything from subcompact cars in India to travel-agent services. Successful communities generate benefits ranging from increased sales to favorable word-of-mouth campaigns from influential market leaders. That’s one reason why CRM vendors such as Salesforce.com Inc. and SugarCRM Inc. have put a lot of effort into building communities for the users of their products.

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